I believe that Philip Kotler perspective about marketing is right on key for many
companies. Once a company is determined to put their product on the market then
they are dedicated to release it. In addition, employees need to be hundred
percent ready for their line to be in the marketing industry because if problems occur it would not look good for them. As a company, I think that your marketing teams would be ready to take the next step in advertisement once everything is released. Before you release anything, a business should make sure every team is in place and ready to promote their product. Employees needs to be up to date with their policy and how to make their product sell to their specific target or customers. Finally, if everyone is on the same page then everything will fall into place.
I am currently watching advertisements during the football game. After all the
different commercials, there are a lot of advertisements for vehicles. The main
focus with these car and truck commercials is about 4-wheel drive and how the
vehicle will take you places in the northwest or somewhere else. The main point
is how sturdy the vehicle can be in all different atmospheres like rocky, road,
and take curves smoothly.
If I had to target a product to different people, I would choose different ways to
advertise to my parents in the early childhood education field. I would like to
market our center’s calendar. I believe that families would buy more calendars
if they have pictures of the child’s classroom and activities. My market will
be for my parents and their families because families love hanging pictures and
art projects of their children in their house, especially grandparents. I would
be behind the scenes with putting the calendar together. I am really good with
photography and have put calendars together before. I would help each team put their class calendar together.